Emotional Branding: The New Paradigm for Connecting Brands to People

Emotional Branding: The New Paradigm for Connecting Brands to People

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  • Binding: Paperback (352 pages)
  • Publisher: Allworth (February 09, 2010)
  • Author: Marc Gobe, NULL
  • ISBN-10: 1581156723
  • ISBN-13: 9781581156720